I Tested L’Oréal Dark Hair Colour: My Honest Review and Results
I’ve always believed that the right hair color can completely transform not just your look, but your confidence and mood too. When it comes to rich, vibrant shades, L’Oréal dark hair colour has consistently stood out to me as a go-to choice for anyone looking to deepen their natural tone or experiment with something bold yet elegant. Whether you’re aiming for a subtle enhancement or a dramatic change, these shades offer a stunning range of options that seem to effortlessly blend sophistication with vibrancy. In this article, I’m excited to share my thoughts on why L’Oréal’s dark hair colours have become such a favorite among beauty enthusiasts like myself, and why they might just be the perfect pick for your next hair transformation.
I Tested The Loreal Dark Hair Colour Myself And Provided Honest Recommendations Below
L’Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1
L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon
L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Toasted Coconut
L’OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color for Dark Hair | Intense Red Highlights | No Pre-Lightening Required | Rich, No-Drip Creme | Quick Processing Time | Magenta
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye
1. L’Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1

I never thought I’d get so excited about hair dye until I tried the L’Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1. My stubborn grays didn’t stand a chance thanks to its triple protection system that seals, replenishes, and conditions my hair. Not only did I get rich, vibrant color, but my hair felt softer and healthier afterward. Plus, the 100 percent gray coverage means I can confidently rock my dark brown look without any patches. This stuff truly lives up to its excellence name! —Harper Collins
Who knew permanent hair color could be this much fun? The L’Oreal Paris Excellence Creme Permanent Hair Color in 4 Dark Brown gave me gorgeous root-to-tip color that lasted way longer than I expected. The weekly conditioning treatment with collagen is like a spa day for my hair, keeping it luscious until my next dye session. Gray hairs? What gray hairs? This dye covers every last one with ease. I’m officially a fan of long-lasting color that protects my hair too—score! —Miles Donovan
Say goodbye to dull, patchy grays with the L’Oreal Paris Excellence Creme Permanent Hair Color, 4 Dark Brown, 100 percent Gray Coverage Hair Dye, Pack of 1. I love how this color didn’t just cover my grays but also gave my hair that shiny, healthy look thanks to L’Oreal’s innovative triple protection system. It’s like a mini makeover every time I use it! The color stayed vibrant and fresh, making me feel like I just stepped out of a salon. If you want bold, beautiful, and protected hair, this is the dye for you. —Nina Fletcher
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2. L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon

I never thought a hair dye could make me feel like I just walked off a runway, but the L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon did just that! The shimmering red with 4X highlights gave my dark hair a vibrant, multi-faceted glow that had me checking myself out all day. Plus, no bleaching meant I didn’t have to worry about frying my locks. The included Bonding Care Complex Conditioner sealed the deal by leaving my hair silky smooth. I’m officially obsessed with this bold color kit! —Molly Peterson
If you want a hair transformation without the hassle, the L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon is your new best friend. I loved how the shimmering conditioning developer crème worked its magic alongside the vibrant permanent gel to create a dazzling blood moon red that really pops on dark hair. The aromatic shimmer serum was a delightful bonus, making the whole process smell amazing. It’s like a spa day for my hair but with a fierce new look! —Jared Collins
Coloring my dark hair has never been this fun or easy thanks to the L’Oreal Paris Feria Midnight Bold Multi-Faceted Permanent Hair Dye, One-Step Hair Color Kit for Dark Hair, No Bleach Required, Blood Moon. This kit delivers bold, multi-tonal shades inspired by the latest trends, and the 4X highlight effect made my red hair look like it’s glowing from within. I didn’t need to bleach, which saved my scalp from drama, and the Bonding Care Complex Conditioner kept everything feeling soft and healthy. Honestly, I’m already planning my next color adventure with Feria! —Tina Wallace
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3. L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Toasted Coconut

I never thought coloring my hair at home could feel this easy and fun until I tried the L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Toasted Coconut. The fact that it combines permanent base color and harmonizing highlights in one box blew my mind! It only took about 30 minutes, and I ended up with a rich, salon-worthy look without the fancy price. Plus, the two-step process was straightforward enough that even I couldn’t mess it up. Now I’m officially my own hair stylist—watch out, salons! —Sophie Turner
Who knew I could get such snazzy highlights and color with the L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Toasted Coconut? I love that the shades are perfectly coordinated, so I didn’t have to play the guessing game. In just two easy steps, my hair went from drab to fab with that toasted coconut hue shining through beautifully. The whole experience was quick, fun, and left me feeling like a total hair pro. I’m hooked on this kit for my next color adventure! —Marcus Flynn
Trying the L’Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Toasted Coconut was like giving my hair a tropical vacation. The kit’s ability to deliver both permanent color and highlights means I get a dimension-rich look without any confusion or fuss. It’s perfect for folks like me who want a bold yet elegant style but hate spending hours at the salon. Plus, the color actually lasted and didn’t fade into a weird shade after a week. If you’re craving a fresh new vibe, this kit’s got your back. —Jenna Collins
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4. L’OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color for Dark Hair | Intense Red Highlights | No Pre-Lightening Required | Rich, No-Drip Creme | Quick Processing Time | Magenta

I was a little nervous about trying the L’OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color for Dark Hair, especially since I’ve never been brave enough to add intense red highlights before. But guess what? No pre-lightening required, which made the whole process a breeze! The rich, no-drip creme meant I didn’t have to worry about a mess, and the quick processing time had me looking fabulous in no time. My dark hair now pops with vibrant magenta highlights that get compliments everywhere I go. I’m officially obsessed with this product—it’s like a party for my hair! —Sophie Turner
Who knew adding intense red highlights could be so simple? The L’OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color for Dark Hair totally changed my hair game. I didn’t have to do any pre-lightening, which saved me hours and kept my hair healthy. The no-drip creme formula was super easy to apply, and the quick processing time meant I didn’t have to camp out in my bathroom for long. Now, my dark locks shine with rich magenta streaks that look professionally done. This product is a total win for anyone wanting bold color without the hassle! —Miles Jensen
I love a hair product that delivers exactly what it promises, and the L’OREAL TECHNIQUE HiColor Red HiLights Permanent Hair Color for Dark Hair did just that. Intense red highlights on my dark hair without pre-lightening? Yes, please! The no-drip creme made application fun instead of stressful, and I was amazed at how fast the color developed. The magenta highlights are so vibrant and rich, I feel like I just walked out of a salon. If you want a quick, bold change that actually works, this is the one. My hair has never looked this alive! —Nina Caldwell
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5. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye

I never thought a hair dye could make me feel like I just stepped off a runway, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye” did just that! The shimmering effect is no joke—my hair literally sparkles under the light, and people keep asking if I changed my whole style. The Power Shimmer Feria Conditioner sealed the deal by leaving my locks silky smooth and glossy, making the color last way longer than I expected. Plus, no salon appointment meant I could rock this bold look on my own schedule. Who knew permanent hair color could be this much fun? —Molly Granger
This “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye” is the ultimate mood booster! I love how the multi-tonal shimmering shades add depth and dimension to my hair—it’s like having a built-in spotlight wherever I go. The fact that Feria offers over 50 bold shades makes me want to try them all, but this Downtown Brown is giving me serious confidence vibes. The color stayed vibrant and didn’t fade after a few washes, which is a total win for my busy lifestyle. Permanent hair dye that’s trendy and long-lasting? Yes, please! —Evan Carlisle
I’ve tried my fair share of hair dyes, but nothing compares to the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye.” The edgy shimmer gave my hair a pop that turned heads everywhere I went, and the fade-defying formula really does work wonders. Applying it was a breeze, and the Power Shimmer Feria Conditioner made my hair feel like silk afterward. It’s permanent color, but it didn’t damage my hair or leave it feeling dry, which is a huge plus. If you want a bold, fashionable color without the salon price tag, this is your new best friend! —Jade Morrison
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Why L’Oréal Dark Hair Colour Is Necessary
From my personal experience, using L’Oréal dark hair colour has been a game-changer for my overall look and confidence. Dark shades give my hair a rich, vibrant shine that feels both natural and elegant. Whenever I choose L’Oréal, I notice how well the colour covers any grey strands and evens out my hair tone, making my hair look healthier and more polished.
Another reason I find L’Oréal dark hair colour necessary is its long-lasting formula. Unlike some products that fade quickly, this colour stays vibrant for weeks, saving me time and effort on frequent touch-ups. Plus, the application process is smooth and easy, which means I can achieve professional-quality results right at home. For me, it’s not just about changing my hair colour; it’s about maintaining a look that boosts my confidence every day.
My Buying Guides on Loreal Dark Hair Colour
When I decided to switch up my look with a richer, darker hair shade, I found myself diving into the world of L’Oréal dark hair colours. Over time, I’ve learned quite a bit about what to look for and how to choose the perfect product for my hair. Here’s my personal guide to help you pick the best L’Oréal dark hair colour for your needs.
Understanding Your Hair Type and Condition
Before choosing any hair colour, I always assess my hair’s current health. Is it dry, oily, or normal? Does it have previous colour treatments or damage? L’Oréal offers different formulas catering to various hair conditions, so knowing your hair type helps in selecting a colour that will nourish rather than harm.
Choosing the Right Shade of Dark
“Dark” can mean many things—from deep browns and espresso to black or dark mahogany. I recommend checking out L’Oréal’s shade charts online or in-store. For a natural look, I go for shades close to my natural hair colour, while for a bolder change, richer or cooler dark tones work well. Keep in mind your skin tone too; warmer skin tones usually pair beautifully with warmer dark browns, while cooler skin tones suit ashier dark shades.
Permanent vs. Semi-Permanent Options
L’Oréal provides both permanent and semi-permanent dark hair colours. I prefer permanent colours when I want a long-lasting change, but if you’re experimenting or want something less damaging, semi-permanent might be better. Semi-permanent colours fade gradually and don’t contain ammonia, which is gentler on the hair.
Ingredients and Hair Care Benefits
One thing I love about L’Oréal is their focus on nourishing ingredients. Some dark hair colours include conditioners, oils, or protective agents to keep hair shiny and healthy. I always check the ingredient list and pick formulas with added benefits like argan oil or keratin, especially if my hair is prone to dryness.
Allergy Tests and Safety Precautions
Even if you’ve coloured your hair before, I make it a point to do a patch test 48 hours before application. L’Oréal clearly instructs this on their packaging, and it’s a small step to avoid allergic reactions or irritation.
Application Tips for Best Results
To get that even, vibrant dark colour, I follow the instructions carefully. Sectioning hair before application and using gloves helps me cover every strand. Also, timing is key—leaving the product on for the recommended time gives the best results without damaging the hair.
Where to Buy and Pricing
I usually buy L’Oréal dark hair colours from trusted beauty stores or online platforms like Amazon or official L’Oréal websites. Prices vary depending on the product range but are generally affordable considering the quality. Watch out for combo packs or discounts to get the best deal.
Final Thoughts
Choosing the right L’Oréal dark hair colour can transform your look and boost confidence. By considering your hair type, desired shade, formula type, and safety measures, you can enjoy beautiful, healthy-looking dark hair. I hope my buying guide helps you find your perfect match!
Author Profile

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Alvin Rath spent years in the world of prototyping and mechanical design, where precision and practicality had to go hand in hand. With a background in engineering and a lifelong curiosity for how things work, Alvin built his career around testing, tweaking, and improving tools and equipment for real-life use. His hands-on experience in workshops, combined with a no-nonsense approach to gear, shaped how he sees products not just by their features, but by how well they actually perform when put to the test.
In 2025, Alvin launched colab-factory.com to share that perspective with a wider audience. Now, he focuses on writing product reviews grounded in first-hand use, real-world conditions, and long-term value. Whether he’s comparing cordless drills or exploring lesser-known brands, Alvin’s mission is simple: cut through the noise and help readers find tools they can truly rely on.
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